“When the business runs well, more people get to see the beauty.”
There are business people who fall in love with photography. Jenny Bagert is a photographer who fell in love with its business. Over a twenthy-five-year career, she has been deeply rooted in every facet of photography, working with artists, galleries, and collectors and work from the 19th century to the present.
Bagert started taking pictures and creating in the darkroom when she was twelve. In her twenties, she specialized in working with musicians, including Grammy winning artists. At age twenty-four, she became business and archive manager to the legendary jazz photographer Herman Leonard. With Leonard, Bagert learned the business and had the opportunity to work on life-changing projects: archiving Leonard’s vast collection, working on the Ken Burns documentary “Jazz”, editing books and managing shoots with such greats as Tony Bennet and Lenny Kravitz.
In 2006, she formed Jenny Bagert Consulting, offering business and project management in photography. Based in her beloved hometown of New Orleans, Bagert and her team serve an impressive client roster including Josephine Sacabo, Dawoud Bey, Tina Freeman, Joel-Peter Witkin Archive, New Orleans Musuem of Art, 19th Century Rare Photograph Shop, A Gallery For Fine Photography, Cornell University, and numerous other photographers and organizations. Bagert’s favorite day of the year is Mardi Gras Day and she is a hobbyist beekeeper.
Fun Fact: Bagert is a hobbyist beekeeper and her favorite day of the year is Mardi Gras Day.
“I joined Jenny Bagert Consulting in September 2016 and have not looked back. I’m thrilled to be a part of an organization that lets me do what I love – one where no two days are alike and each project presents a new challenge.”
George Wallace is a proud New Orleans native and a lover of the arts in all forms. An avid problem solver, George loves to connect the dots for clients – either getting them from where they are to where they want to be, or searching for new and innovative ways to streamline their existing business practices. Some of his proudest accomplishments at Jenny Bagert Consulting include researching and identifying the previously unknown subject of a daguerreotype that was then displayed at the New Orleans Museum of Art, and writing catalogs for important collections of major 20th Century artists such as Herman Leonard.
An alum of Tulane University, where he received the Mayoral Scholarship and studied English and Art History, George considers writing his primary calling, among many. He comes to photography from an academic background, having studied it extensively from an Art Historical perspective and considers this an asset to his work with Jenny Bagert Consulting, as it allows him to approach photography with the eye of a curator rather than of a practitioner.
Fun Fact: George is a passionate collector of vintage wristwatches, and would love to tell you much more than you ever wanted to know about them.
“As an artist and photographer, I understand the struggle of marketing and branding oneself. Working with Jenny Bagert Consulting and their eclectic roster of clients provides me with new design challenges I am always eager to undertake.”
Kayla Stark is a contract graphic designer for Jenny Bagert Consulting. Her work for JBC includes creating marketing material and designing for both print and digital mediums. Working with JBC allows her to take on many different types of projects depending on the needs of the client, and allows her to exercise her passion for helping artists and creatives.
Originally from Memphis, TN, Kayla moved to New Orleans to study Fine Art at Loyola University. Since her graduation, Kayla has primarily worked as a graphic designer. Some of her local design clients have included the National WWII Museum, Friends of City Park, and Lakeside Shopping Center. In addition to designing, Kayla has worked extensively as an interior design and architectural photographer. She is a contributor for the interior design website Houzz, where she writes and photographs home tours of New Orleans residents for the “My Houzz” series.
Fun Fact: Kayla was on the bowling team in high school, winning two consecutive state championships.