Useful for photographers just starting out or for established artists in need of fine-tuning, consultations with Jenny are available in person, by telephone, or by video conferencing. During a one-on-one conversation designed around your personal needs, you will have the opportunity to learn about industry standards, ask questions, and make a plan to establish the best practices that will fit your individual approach and help you achieve your goals. Our most frequently discussed subjects are listed here; however, consultations can include a wide range of topics and will always be customized on an individual basis.
Part I: Editions, Price Structures & Defining Your Product
In addition to any other questions you may have, we will discuss these frequent questions: How should I edition my work? How should I price my work? What if I print in many different sizes? What if I have sold the same image printed using different mediums like silver gelatin and a pigment print? What does it mean to define my product?
There is no one right way of doing things. The best solutions come from a thorough knowledge of the industry coupled with an understanding of your goals, values, and unique ideas about how you want to share your art with the world. Our consultations take the form of a dialogue in which we will discuss your vision. With a comprehensive understanding of your work in place, we will share what galleries and collectors expect and what systems other artists have successfully put into practice. We can then help you define what you sell and develop an edition and price structure that is best for you.
Part II: Working with Galleries: Sales, Consignments, & Best Practices
We will discuss paperwork, discounts, contracts, and gallery expectations during the exhibition, consignment, and sales processes.
Part III: Accounting & Record Keeping Basics
Photographers are often challenged by the responsibilities associated with being self-employed and owning a small business. We will review business and accounting best practices, answer questions, and discuss the various ways to streamline and improve your business processes. This conversation often includes:
- Business structures
- Employees: understanding payroll and contract labor
- Financial record keeping & reports: income, expenses, income statements
- Inventory and sales management
- Use of a home office and other deductions
- Basic tax forms: W-9, 1099, 1040, schedule C, etc.
- Sales tax and sales tax exemptions
Cost and Time
We offer a 15-minute complimentary call so that you can ask introductory questions at no cost and determine if a consultation is right for you.
Generally, most Intro Courses require 1 to 3 hours; however, the time needed varies. Some may need a one-hour consultation and some prefer multiple conversations over a period of time.
Please contact us to schedule your complimentary call or a consultation. Fee ranges from $75 – 150 per hour.
Sliding scales are available as time permits.